
By John Helmer, Moscow

Alexei Mordashov is the largest single shareholder of Tui, the Germany-based tourism company. After the September crash of Thomas Cook, Tui is the leading tourism brand and travel company in the world. In theory Tui has gained from the misfortune of its market competitor. But in practice the gain has been offset because of Tui’s losses from the crash of the Boeing 737 MAX, which Tui had been counting on to expand its capacity to carry additional travellers to their holidays.
Tui is already the biggest operator of the 737 MAX in the UK, and the second in Europe after Norwegian Air Shuttle. Tui has ordered another 72 of the aircraft from Boeing.
The 737 MAX crashes on October 29, 2018, and March 10, 2019, killed 346 passengers and crew. The US Federal Aviation Administration (FAA) was forced to follow worldwide bans of the aircraft on March 13. This decertification, and the widespread perception that Boeing had acted corruptly and illegally in the approvals process for the new aircraft, have cut Tui’s share price from its high last November 8, 2018, by 21%. That’s a drop from a market capitalization of €9 billion then to €7 billion now.
This €2 billion subtraction means that Mordashov’s near-25% stake in Tui has lost him half a billion dollars already. He will also not be receiving any dividend: Tui’s loss in the nine months to June 30 has ballooned to €240 million. The losses to the company and to Mordashov are expected to grow when the accounts for the end of Tui’s financial year, September 30, are published shortly.
So why did Tui’s chief executive, Friedrich Joussen, summon a reporter for the Financial Times of London to announce in the headline this morning: “Tui stands by Boeing 737 Max — with safeguards”. Joussen claimed, according to the newspaper, that he and his company plan “to add 2m more airline seats next summer to cater for extra demand following the collapse of major rival Thomas Cook this year. He said that the aircraft would be the 737 Max model 8: ‘If they are approved to be safe we would fly them. It will be potentially the most checked aircraft,’ he said…. ‘We need to know what the damage is but we don’t know what the damage is until it’s flying again.’
By damage, Joussen meant losses on Tui’s balance-sheet. He didn’t mean death to passengers from a faulty aircraft Boeing has been lobbying the US Government to certify for flying again, since the ban was imposed by a hesitant FAA eight months ago. Passenger death, or Tui’s profit – that’s the tradeoff Joussen discussed with his management and board before letting fly in the Financial Times this morning.
There is another profit tradeoff which Mordashov has in mind. This is to make a public show of Tui’s backing for Boeing now in exchange for Boeing’s help to lobby the US Government to lift the sanctions on Mordashov’s engineering company, Power Machines, imposed since January 2018.
(more…)























